ODDLY SATISFYING
The Project
Through the creation of oddly satisfying Instagram videos, our aim was twofold: to create visually captivating and immersive experiences that truly captured the essence of beauty and to embark on a mission to unveil the magic of Sephora's extensive product lineup while fostering a strong sense of community with its audience.
Our Role
Creative Direction
Content Creation
Casting
We understood that beauty is not just about cosmetics, but about joy and creativity.
Thus, our videos were intricately designed to evoke a sense of wonder and excitement.
By striking a harmonious balance between aesthetics and inclusivity, we sought to encourage experimentation with beauty trends and to celebrate the charm of individuality.
